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Google Image Swirl [googlelabs.com] is an experimental feature in Google Labs which is based on new computer vision research to cluster similar images into representative groups in a visual, exploratory interface.

For example, for an "apple" query, images of the fruit appears next to many products or logos of Macintosh. Users can then click on any thumbnail and a cluster of images will "swirl" into view. Other examples include keywords like car or Eiffel tower.

Via The Official Google Blog and Thnkx Andrew!

See also Google Wonder Wheel, Google Similar Images, Google Fusion, Google Timeline and Google Query Visualization Graphs.