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The movie Logorama [logorama-themovie.com] is a 17-minute animated film made by the French collectibe H5. The film depicts events in a stylized Los Angeles, and is told entirely through the use of more than 2,500 contemporary and historical logos and mascots. The film won the Prix Kodak at the 2009 Cannes Film Festival and the Academy Award for Best Animated Short Film at the 82nd Academy Awards.

Logorama explores the extent to which logos are embedded in our daily existence. "Logorama presents us with an over-marketed world built only from logos and real trademarks that are destroyed by a series of natural disasters (beginning with a hurricane, cyclone, tidal wave...). Logotypes are used to describe an alarming universe (similar to the one that we are living in) with all the graphic signs that accompany us everyday in our lives. This over-organized universe is violently transformed by the cataclysm becoming fantastic and absurd. it shows the victory of the creative against the rational, where nature and human fantasy triumph."

Watch a short snippet of the movie below.

See also All my Faves and All the Logos. Via Under Consideration. Also at Design Boom and Wikipedia.

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