movie poster color usage

18 July 2007

movie_poster_color.jpg
a color frequency graph depicting the popularity of colors in the final theatrical posters of the 25 top-grossing U.S. films, sorted by MPAA rating & category.

overall, it seems that black & dark-hued backgrounds are the predominant color. also, flesh tones are an alternative & recurring range of colors, whereas white is mostly only used as an accent color.

[link: underconsideration.com|via thinkingpictures.blogspot.com]

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movie_poster_color2.jpg

comments

It's interesting to note that in the sorted-by-rating version, the darker colors predominate in the more adult movies. Of course, that's what originally inspired the whole thing.

A small correction: these aren't the twenty-five highest-grossing movies, but the five highest-grossing of each rating.

thnkx for the correction!

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